Performance Marketing Specialist

Jobs in Al Futtaim

Al Futtaim is looking for Performance Marketing Specialist having Bachelor's Degree in an eCommerce Any nationality holder can apply for this job....

Performance Marketing Specialist
Full Time
09/05/2023
Depend on Experience
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Job Summary

Position Title Performance Marketing Specialist
Hiring Organization Al Futtaim
Base Salary AED
Job Schedule Full Time
Required Degree Bachelor's Degree in an eCommerce
Required Skills Ecommerce Metrics, Conversion Funnels, Budgeting
Joining Immediately
Nationality Any
Languages English

Position Details

  • End to End Management of PPC Operations and Strategies to meet Retails KPIs and requirements
  • (Revenues, Customer Acquisition) for both Brick and Mortar and eCommerce

Responsibilities

  • Strategy & Execution
  • Upper or lower funnel based on KPIs
  • Daily monitoring
  • Delivering performance reports and insights to the PPC team and internal stakeholders Reporting
  • Delivering performance reports and insights to the PPC team and internal stakeholders
  • Identifying growth opportunities, testing hypotheses to improve SEM traffic and increase ROAS
  • Delivering customer-focused, profitable multi-category campaigns to agreed targets
  • Addressing and escalating campaign performance issues
  • Responsible for AB tests, Search Query analysis and keyword mining
  • Develop knowledge in Paid Social execution
  • Develop knowledge in programmatic advertising
  • Participate into a more data driven approach project with the CRM department

Requirements

  • Fluency with one or more bid management tools (Adwords, Marin, GA360 or Kenshoo)Strong Web analytics experience (Google Analytics, SiteCatalyst)
  • Experience in Retargetting platforms (Criteo, RTB) is a plus
  • Experience in App platforms & app installs (Taptica, Apple search ads, Moblin, Inmobi)Comfortable using BI tools (Tableau, Power BI)Advanced skills in MS Excel
  • Experience using a CDP is a plus
  • Bachelor Degree4-5 years in an eCommerce environment (retail is a plus)Experience with the principles of creating an advertising campaign; composing audience targeting strategies, generating ad creative for testing, and optimizing for increased ROAS
  • Demonstrated ability to interpret data for insights and next steps
  • Understanding of Digital and ecommerce metrics, conversion funnels
  • Team player with ability to self-learn
  • Experience in Budgeting Data driven mind-set
  • English mandatory
Disclaimer

THIS JOB WAS ORIGINALLY POSTED ON

Al Futtaim