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Social Media Specialist

Jobs in Canadian University Dubai

Industry Type: Education

Job Summary

Position Title Social Media Specialist
Hiring Organization Canadian University Dubai
Job Location Dubai, UAE
Base Salary AED
Job Schedule Full Time

Job Position

  • The Social Media Specialist will be part of the Marketing and Communication team reporting directly to the Marketing & Communication Manager
  • This incumbent will be responsible to develop and create content, implement strategies, track and optimize CUDs social media marketing campaigns across all digital channels

Job Responsibilities

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Maintain a social media calendar of ongoing campaigns, as well as sporadic/one-off posts based on what’s occurring on campus, and post accordingly
  • Be an expert in content creation
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action/engage
  • Develop creative content appropriate for each social media platform: Instagram, Facebook, Twitter, LinkedIn, Tik Tok

Job Requirements

  • A related university undergraduate degree or a two-three-year certificate/diploma
  • Proven work experience in social media – both organic and paid campaigns
  • Experience with and an understanding of social media platforms, including but not limited to: Instagram, Facebook, Twitter, LinkedIn, and Tik Tok
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate action
Disclaimer

THIS JOB WAS ORIGINALLY POSTED ON

Canadian University Dubai