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CRM Marketing Manager

Jobs in Al Futtaim

Industry Type: Finance & Accounting, Human Resources, Information Technology, Marketing, Sales, Legal, Audit, Risk & Compliance, General Management, Health, Safety & Environment, Logistics & Supply Chain, Procurement & Commercial, Healthcare

Job Summary

Position Title CRM Marketing Manager
Hiring Organization Al Futtaim
Job Location Dubai, AE
Base Salary AED
Job Schedule Full Time

Job Position

  • The CRM Manager is responsible for planning brand CRM campaigns, drive marketing automation and the customer lifecycle journeys
  • The person will be interacting with multiple teams within the division and manages the execution of all direct customer communications and automations across different channels (Email, SMS, Push, WhatsApp, etc

Job Responsibilities

  • Execute and coordinate customer lifecycle communication strategies and campaigns across current channels to drive customer engagement and retention
  • Support all business verticals in campaign management across all available CRM channels
  • Planning week/monthly/quarterly/annual CRM communication calendars
  • Perform customer segmentation to maximize conversions across various engagement campaigns
  • Implement A/B testing of various content and creative deliverable to create optimization and enhancement opportunities
  • Measure and report performance of all CRM campaigns and assess against goals (KPIs)
  • Perform extensive on-going campaign analysis to find growth opportunities

Job Requirements

  • Bachelor’s in Marketing or Communications- 5-7 years relevant digital CRM experience
  • Certification in Email/CRM Marketing and hands-on experience in reporting tools like BI will be an added advantage
  • Experience in CRM and Marketing Automation platforms
  • Creative and innovative thinker and planner
  • Strategic and Problem-Solving Perspective
  • Excellent verbal and written English
  • Enjoys working collaboratively and is a key team player with a "can do" attitude and thrives on a challenge
Disclaimer

THIS JOB WAS ORIGINALLY POSTED ON

Al Futtaim